Blog

Don’t Drop the Pickles

“Uh-oh.”   The exclamation followed a “thump.” And immediately afterward, the stench of vinegar filled the air. Pickles lay everywhere on the floor.   “I’m so sorry, Mommy,” my daughter said. She’d been trying to help get dinner on the table outside, but the tray she had was just too full.   “Why didn’t you […]

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You’re Covered This Summer

Ouch.   There’s nothing worse than coming in from the first sunny day of summer and catching a glimpse in the mirror and realizing… that’s no healthy glow. That’s a sunburn. It prickles. It tingles. It hurts–and it’s only going to get worse.   Year after year, the warmth of the sun draws us outside, […]

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It’s Summer. So Think Winter.

Memorial Day has passed. Your flip-flops are out, the pool is open, and you’ve got the lemonade and iced tea on tap. With school out and vacations coming up, the season can have a drastic effect on small businesses. Everything that can be put off until August, is, it seems.   This time of year, […]

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Handcraft Your Perfect Employee

Artisanal. Handcrafted. Small batch.   You can’t throw a rock these days without hitting some product that touts its superiority because of how special it is–how thoughtfully designed it is. And these products are special–one of a kind, tailored just so, for discerning people who have specific needs.   It’s popular because it’s good to […]

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Five Simple Ways to Level Up in Your Productivity Game

“You’ve leveled up!”   Oh, the joy of the video game when you reach the end of one level and get to go on to the next. Nothing gives quite the same amount of pleasure than “graduating” to the next step in a game-or in life. It is, as we say, goals.   Whether you […]

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3 Secret Things Stealing Money from Your Business

Time is what we want most, but… what we use worst. —William Penn Small business owners are a busy bunch. We have hustle, we have heart, we have an abundance of ideas. What we don’t have enough of–ever–is time. That’s why 84% of business owners spend more than 40 hours working each week, and why, […]

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7 Great Gifts for Your Virtual Assistant (and Why To Give them)

  “We make a living by what we get. We make a life by what we give.”–Winston Churchill   Sometimes in the hustle and bustle of the small business life, it can be hard to slow down and remember all the little things it has taken to get there. But study after study shows that […]

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Which Virtual Assistant Roles Are Right for My Small Business?

Having a small business is a little like having a baby. It’s intensely hard work, you care about it more than words can express, and you don’t sleep a lot (you know it’s true!). You worry about what the future will hold, you hold big dreams close to your heart, and you struggle when what […]

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Why We Trashed the Blocks-of-Time Model for Virtual Assistants

Ah, the lure of the big-box discount store. Where else can you buy a year’s supply of baked beans, a supply of laundry detergent big enough to clean the football uniforms of an entire school district, and post-it notes for every desk in the city? Oversized carts, free samples, and crazy cheap per-ounce prices make […]

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We Blew Up the Virtual Assistant Pricing Model. Here’s Why.

It can be a lonely life. The small business life, that is. Sometimes it can feel like we are walking into a crowded restaurant where everyone has a group to sit with, and we are whispering to the hostess: “Um, New Business, Party of One.” Even with great support and mentors assuring you you are […]

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